Course Description

A practical course that breaks down the 5 essential best practices every website homepage should include to increase engagement. These strategies are clear, effective and easy to apply - so you can start improving your homepage and engaging visitors with confidence.

Course Content

5 Best practices to apply and boost engagement

Learn how to identify your target audience, communicate clear value, build trust, guide visitors with purpose and turn casual traffic into meaningful action - all through smart, strategic homepage design.
Boost conversions with a persona-driven homepage
Craft a clear value proposition
Drive homepage engagement with relevant headings
Build audience trust with social proof
Guide visitors with clear call-to-actions
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